Fundraising Fundamentals

Does your nonprofit need help directing its fundraising efforts? Do you want to improve your organization’s fundraising efforts? Do you even have a fundraising plan? Planning focuses your organization by setting fundraising priorities and giving staff and board members a roadmap to success.

Join the London and Region Fundraising Professionals for a fund development panel to learn how to increase fundraising dollars by identifying opportunities, being more strategic and staying powerfully connected to your supporters. With common sense tips and effective strategies that are easy to implement, even the most overwhelmed team member will leave energized.

This introductory class will cover the follow topics: 

  • Why individuals give to charity: Philanthropy 101
  • Small Shop Fundraising: You do need to have a plan!
  • Creating your Case For Support
  • Where is the money? - Multi-source Funding
  • Special Events – What Can You Do That Is Special?
  • Don’t Take It Personally – How to deal with rejection

Level: Beginner

Target Audience: Executive Directors, board members, fundraising professionals and/or anyone in charge of fundraising who is new to fundraising or has limited knowledge 

Additional Investment Information:
*When you register you may notice a Special Rate. What does that mean and who can take advantage of this rate?

  • Only applicable to Pillar member ORGANIZATIONS (staff and/or volunteers) that pay a $60.00 membership fee indicating that their operating budget is less than $100,000
  • 5 of these spots available per workshop and they are first come first serve.
  • If you do not see a special rate listed then the spots have been filled.
  • Additional spots may be added at a later date. If you have already registered you cannot apply the discount.
  • The special rates are not application to individual members

About the presenters:
This Funds Development Panel is made of up of representatives from the London and Region Fundraising Professionals (LRFP). LRFP is an association of professionals engaged in fund raising efforts in the charitable sector as paid staff or active volunteers. Through networking and information sharing, LRFP provides opportunities for continuing education and promotes a standard of ethical practices and code of conduct for those working in the fund raising field.

Sheila Daniel has over 18 years fundraising experience working with nonprofits. She has experience in areas of volunteer management, special events, corporate sponsorship and giving, third party fundraising, major gifts, prospect research and grant writing. She has a certificate from Western in Non Profit Management and is working towards her Certified Fund Raising Executive (CFRE) designation. She is currently working as a Development Officer, Major Gifts for Spinal Cord Injury Ontario and is President of the London and Region Fundraising Professionals. 

Nicole Dorssers is a fundraising professional with a specialization in fundraising and donor engagement events. Nicole has worked with both large and small not-for-profits with most of her career spent within educational institutions in the post-secondary sector. Project Management, Volunteer Engagement and Retention as well as Board and Committee Development are among her strengths. Nicole is currently working with the Schulich School of Medicine & Dentistry at Western University as the Special Events & Alumni Engagement Officer within the Marketing and Communications team expertly executing over 54 events per academic year.

Over a decade of fundraising and Board experience for the YMCA and Chamber of Commerce in Chatham ON, Moncton NB YMCA and a long list of non-profits in London, taught Chris the value of diverse funding. As Board Chair for Amabile Choirs of London, Canada for 10 of those years, he created two grassroots endowment funds that now total over half a million dollars. Now as a one-person Funds Development department for Amabile, he handles direct response mailings, major gifts, sponsorship, planned giving, grant writing and donor stewardship, including creating all of the associated print materials. He is also past-President of the London and Region Fundraising Professionals.

With a strong belief in the value of education, the majority of Larissa's fundraising has been focused on research and educational institutions such as Brescia University College and Western University. After a year of working at a marketing agency on projects for clients such as St Joseph's Healthcare Foundation, Lawson Research Institute, and Woodstock Community Health Centre, Larissa is now walking to the beat of her own drum and consulting with select charities in London and nationally. Larissa has been a Director of the Big Brothers Big Sisters of London and Area previously, and is now a Director on the board of The Arts Project, a local arts incubator and gallery. 

Melissa Whaling is currently the Fund Development Coordinator at Regional HIV/AIDS Connection.  She has over 12 years of fundraising experience, working within both large and small non-profits, the private sector and with higher learning institutions. Melissa has successfully attained funding for various non-profit, community based and academic programs through various grants and proposals, special events, fundraising campaigns, donor prospecting, philanthropic campaigning, corporate solicitation and major gifts receipt, totaling hundreds of thousands of dollars.

Interested in other fundraising topics? Check out these other workshops:

Thank you to our 2017 Professional Development Sponsors: 


Whether you're looking for volunteer opportunities,
networking events or a job in the nonprofit sector, we can help.